HeyGen
AI Video Generator with Realistic Talking Avatars
Bottom Line
HeyGen is best for teams who need avatar-led videos for sales outreach, training, and localization. The trade-off is cost control: credits expire after 30 days, and refunds are discretionary. Free outputs are watermarked; higher export resolutions and commercial rights depend on your plan tier.
Best For
HeyGen Plans & Pricing
Compare plans, understand credit usage, and find the right tier for your production volume.
This pricing record is frozen. Use the cards here as a baseline and confirm current pricing on the official page before budgeting around it.
What to do next
Use pricing to judge fit, then move to the next decision page
This page is for plan fit and usage math. If the budget still works, go back to the review. If the plan structure feels off, move sideways into alternatives instead of forcing the tool to fit.
Full context
Read the full review
Go back to the product page if workflow fit and trade-offs matter more than the plan table.
Replacement set
Compare alternatives
Open the broader shortlist if the pricing model already looks wrong for how you buy or publish.
Route reset
Browse by workflow
Step back if the real issue is that the workflow category itself may be wrong.
Pricing Snapshot
Creator
- Unlimited avatar videos designed for solo creators. Provides access to advanced features like the AI video generator and AI voice over.
- Plan Features:
- Videos up to 30-mins
Pro
- Everything in Creator, plus:
- 10x more Premium usage
- Faster video processing
Business
- Video Generation:
- Videos up to 60-mins
- 4k video export
Canonical pricing cards are being used as the primary plan source for this page.
Canonical pricing status
- •This tool is using a frozen canonical pricing record.
- •The plan ladder is still useful for orientation, but current pricing may have drifted since the record was frozen.
- •Check the official pricing page before budgeting around discounts, credits, or annual commitments.
Tip: Use frozen records as a baseline comparison, not as your final procurement source.
Free plan
Free
Ideal entry point for creators and marketers looking to test the waters with AI tools, like HeyGen's AI video maker.
Included
- Plan Features:
- 3 videos per month
- Videos up to 3-mins
- 1 Custom Digital Twin
- Standard video processing
- 500+ stock photo avatars
- 720p video export
- Share & download videos
- Trial access to Premium features:
- Video generation with Avatar IV
- Video creation with Agent
- Video Translation with lip sync
- 30+ languages
Monthly billing
Creator
Advanced AI models (image & videos)
billed monthly
Included
- Unlimited avatar videos designed for solo creators. Provides access to advanced features like the AI video generator and AI voice over.
- Plan Features:
- Videos up to 30-mins
- 1 Custom Digital Twin
- Unlimited Photo Avatars
- 700+ Stock Video Avatars
- Voice cloning
- 175+ languages and dialects
- Fast video processing
- 1080p video export
- Brand kit
- Watermark removal
- Access to all Premium features:
- Video generation with Avatar IV
- Latest Video Agent model
- Video Translation with lip sync
- Generate Avatars and Looks
Monthly billing
Pro
Built for advanced individuals creating premium content at scale. Unlock 10× more access to premium features and export in stunning 4K video quality.
billed monthly
Included
- Everything in Creator, plus:
- 10x more Premium usage
- Faster video processing
- Edit & proofread translation script
- 4K video export
- Maximum access to all Premium features:
- Video generation with Avatar IV
- Latest Video Agent model
- Video Translation with lip sync
- Generate Avatars and Looks
- Advanced AI models (image & videos)
- Early access to new features
Monthly billing
Business
Additional Seats are $20/seat. Secure, scalable video creation for teams and businesses
billed monthly
Included
- Video Generation:
- Videos up to 60-mins
- 4k video export
- Faster video processing
- Extended video generation with Avatar IV
- Everything in Creator, plus:
- 5x more Generative Usage
- 5 Custom Digital Twins
- Scale your brand and centralize assets
- Edit & proofread translation script
- Centralized billing
- Auto-reload credits so you never run out
- Add team members for $20/seat/mo
- Workspace collaboration
- Video draft commenting & editing
- Invites & team management
- Interactive Video (Quizzes, Links, & Branching)
- Screen Recorder
- SCORM Export
- LMS Integrations
- Integrations with n8n, Make, Hubspot & Zapier
Secondary pricing option
Enterprise
For scaled rollout, governance, and dedicated support.
Pricing
Talk to sales for custom volume, admin controls, security review, and rollout support.
Enterprise highlights
- Dedicated customer success manager
- Proofreader seats for video translation
- Priority customer support
- Enterprise-grade security & privacy
Pricing guidance
Pricing verdict
HeyGen is a stage-based buy: stay on free until longer videos, localization, or client delivery become regular, then move into Creator.
There is a free entry point, and paid pricing currently starts at Starts at $29/mo.
Plan chooser
- •Creator: pick it when advanced ai models (image & videos) and you need videos up to 30-mins.
- •Pro: pick it when everything in creator, plus: and you need edit & proofread translation script.
- •Business: pick it when video generation: and you need videos up to 60-mins.
Before you pay
- There is a low-risk free/trial-style entry, so validate workflow before paying annually.
- Enterprise is usually about admin, security, or rollout control, not just a slightly bigger creator tier.
How to read HeyGen pricing
This page is using canonical pricing cards where available. Treat missing fields as evidence gaps and confirm edge-case pricing details on the official pricing page.
Start Free TrialDisclosure
We may receive commissions through referral links on this page. This helps us maintain and improve our service at no additional cost to you.
Prices are subject to change. Please check the official pricing page for the most up-to-date information.